How to Use Google for Lead Generation and Backlinks
by MairaS on July 16, 2010
in Articles & Contents
Among many search engines, Google has been considered the most critical one. Google crawl determines the page rank of any blog or a website by the end of every month. For every online page or a blog, to become highlighted on this search engine is essential. It is a big source of lead generation and backlinks for any page due to its high proficiency in highlighting web pages with quality contents. This website provides many tools which could be used to promote your blogs, articles and business pages. Follow the next points in order to have a perfect lead generation and backlinks through Google:
1) Use the keywords which are browsed the most in a particular niche. The correct usage of keywords will bring your pages in a lead with maximum quality backlinks. This does not mean that you would use the keywords all over the place with no arrangement. Using the keyword in the title, in first paragraph, in the middle and in the end would be enough.
2) Gaining traffic on the page by the use of keywords is easy, but to have genuine lead links on your page requires critical attention. You may have used all the keywords but all those might be leading to just one of your page. The landing of a visitor via an article of 100 words is definitely not going to bring you ideal lead generation and backlinks. Use keywords and landing page in a way that every keyword leads to a different page of relevant material.
3) In order to bookmark and spread you links, use more of the manual methods, as Google spider considers the automatic link generation as spam and in certain cases blacklists the pages with highly artificial links. So make sure that you divert your efforts more towards generating backlinks manually. Similarly, do not go for backlinks from the web pages which have way higher or lower page rank than yours. Having backlinks from a webpage of 6 PR in your page which has a ranking of 2 is definitely not going to tempt Google to create backlinks for your page and increase traffic. So be very rational and specific about your approach.
Having the lead generation and backlinks via Google is considered to be the best tool as the search engine itself would be involved.